• Features
  • Services
    • Email Authentication
    • Agency Partnerships
    • Email Training
    • Inbox Brand Visibility
    • Deliverability
  • Resources
    • Knowledge Base
    • API documentation
    • Blog
    • Status
    • BIMI inspector
  • About us
    • Contact
    • Terms and Conditions
    • Privacy Policy
    • Privacy recommendations
  • Features
  • Services
    • Email Authentication
    • Agency Partnerships
    • Email Training
    • Inbox Brand Visibility
    • Deliverability
  • Resources
    • Knowledge Base
    • API documentation
    • Blog
    • Status
    • BIMI inspector
  • About us
    • Contact
    • Terms and Conditions
    • Privacy Policy
    • Privacy recommendations
  • Login
    EN CS
Mailkit logo
  • Features
  • Services
    • Email Authentication
    • Agency Partnerships
    • Email Training
    • Inbox Brand Visibility
    • Deliverability
  • Resources
    • Knowledge Base
    • API documentation
    • Blog
    • Status
    • BIMI inspector
  • About us
    • Contact
    • Terms and Conditions
    • Privacy Policy
    • Privacy recommendations
  • Features
  • Services
    • Email Authentication
    • Agency Partnerships
    • Email Training
    • Inbox Brand Visibility
    • Deliverability
  • Resources
    • Knowledge Base
    • API documentation
    • Blog
    • Status
    • BIMI inspector
  • About us
    • Contact
    • Terms and Conditions
    • Privacy Policy
    • Privacy recommendations
  • Login
    EN CS
EN CS
Login
  • Mailkit
  • Resources
  • Knowledge Base
  • Journeys
  • Journey management
  • Campaigns (16)
    Campaign management Email campaigns Remarketing campaigns Transactional Campaigns Confirmation campaigns SMS Campaigns Content and personalisation Campaign testing and previews Adding links Advanced tracking Content merge tags Campaign AB testing Delivery capping Campaign delivery settings File Manager Manage Polls
  • Journeys (3)
    Journey management Journeys editor Nodes
  • Mailing lists (6)
    Manage recipient list Manual recipient import Subscribe form generator Engagement score Recipient filtering Unsubscribes
  • Reports (6)
    Summary Reports Campaign Reports Campaign delivery report Event Reports Recipients report Deliverability Report
  • Using templates (10)
    Email Templates Conditions & operators Including and processing Working with data Using date & time functions User interface templates Micro-site templates Content Styles Plug-ins Filters and functions
  • Account management (8)
    My account Two-factor authentication (2FA) Data sources Integration Tags and Topics SPF records DMARC record Mailkit Cookies
  • Visual builder (6)
    How Visual builder works Content Blocks Modules Smart Elements Conditional blocks Ready-made templates
  • Campaigns
  • Journeys
  • Mailing lists
  • Reports
  • Using templates
  • Account management
  • Visual builder
Campaign management Email campaigns Remarketing campaigns Transactional Campaigns Confirmation campaigns SMS Campaigns Content and personalisation Campaign testing and previews Adding links Advanced tracking Content merge tags Campaign AB testing Delivery capping Campaign delivery settings File Manager Manage Polls
Journey management Journeys editor Nodes
Manage recipient list Manual recipient import Subscribe form generator Engagement score Recipient filtering Unsubscribes
Summary Reports Campaign Reports Campaign delivery report Event Reports Recipients report Deliverability Report
Email Templates Conditions & operators Including and processing Working with data Using date & time functions User interface templates Micro-site templates Content Styles Plug-ins Filters and functions
My account Two-factor authentication (2FA) Data sources Integration Tags and Topics SPF records DMARC record Mailkit Cookies
How Visual builder works Content Blocks Modules Smart Elements Conditional blocks Ready-made templates
Search

Journey management

Journeys are an automatization tool, where users can set up marketing scenarios in an easy-to-use graphical editor. It can be used for segmentation, sending, contact management. Users are also able to create a chain of multiple journeys, where recipients move between them while retaining all the data from the journeys they went through previously.

Overview

Each journey contains nodes, which are divided into five categories:

  • Triggers
  • Data Sources
  • Operations
  • Actions
  • Miscellaneous

These nodes define how recipients travel through the Journey, which way they go on the crossroads, what data they will enriched by at specific points, and what happens when they reach the end of the journey.

Once you drag&drop a node into a scenario, the main menu will indicate in color that the node has been used at least once in the scenario. Nodes that have not yet been used in the scenario will remain white.

Journey creation nodes
Basic example of a journey:
Example of a basic journey

A journey always starts with a Trigger, usually has a Data Source to put recipients into the journey, Operations are used for segmentation and to direct the segments onto different paths, and Actions are used for sending or recipient management.

Basic Journey management

Much like the Campaigns, all journeys in your account are automatically sorted into tabs by status:

  • Active – journeys that have been edited or switched on in the last month,
  • Inactive – journeys that have not been edited or switched on for over a month (in last 30 days),
  • Disabled – journeys that have been disabled (and can't be switched on unless enabled),
  • All – all journeys in the account.

To delete, disable or enable a journey, click the arrow to the left of the journey name.

 

Icons to the right of the journey name:

  • Duplicate – Duplicate  –> copy selected journey,
  • Edit – Edit  –> complete journey editing (as well as clicking on the journey name).
Journeys list

New journey

New journeys can be created by clicking the "Add journey" button at the top right section of the Journeys list. The dialogue window which appears next contains basic information about the new journey - it’s name and description.

Add journey

Contact us

Let us know what your campaign objectives are and we'll create a plan that works for you.

+420 277 001 800
sales@mailkit.com


Processing of information provided using this form is governed by our Privacy Policy.

Required
Required
Required
Mailkit logo

A Czech emailing platform with its own infrastructure, that is a leader in international mailing distribution.

 

  • Features
  • Services
  • Resources
  • About us

services

  • Email Authentication
  • Agency Partnerships
  • Email Training
  • Inbox Brand Visibility
  • Deliverability

ReSOURCES

  • Knowledge Base
  • API documentation
  • Blog
  • Status
  • BIMI inspector
Logo Maawg
Logo Experience
Logo CSA
Logo Signal spam
Logo ISO-27001
Logo ISO-9001
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
© 2006-2022 Mailkit - All rights reserved